https://retail.sahaj.co.in/documents/20126/156851132/All-Service_-Login_Banner_270125_V10_Eng.jpg/2269df19-76af-0721-381a-decb0cbda863?t=1742280395042

https://retail.sahaj.co.in/documents/20126/156851132/Dish-infra_Login-page_210225_V1_Eng.jpg/fd600abc-fe2c-f683-331c-3548aa45a148?t=1742280395397

https://retail.sahaj.co.in/documents/20126/156851132/SBI_NPS_Login+page+banner_260225_Eng.jpg/9d58cc73-f380-f55e-4197-05d1e57ca5d9?t=1742280396177

https://retail.sahaj.co.in/documents/20126/165059907/Piramal_Home-loan_banner_Login-Page_300725_V5_Edited+By+Rahul.jpg/c894f171-f673-edf0-0c68-931bbf0b20db?t=1753942993781

https://retail.sahaj.co.in/documents/20126/165209721/Aadhaar-Centre-in-Assam_banner_Login-Page_310725_V2_Eng.jpg/8ec77cc5-69d2-4b6b-b560-3f546d5d1971?t=1754106611041

Yellow Wave Background
Upcoming Features & Announcements
#StayInformed
Sahaj Bazaar
Now Live: Sahaj Bazaar

Explore a new way to shop on the Sahaj Portal! An exciting platform with products for every budget from multiple sellers — all in one place.
Compare. Choose. Save.
A smarter shopping experience is just a click away!

Sahaj Surya Shakti
Introducing: Sahaj–Surya Shakti

Cut electricity bills by 60–80% with solar power solutions — now live on Sahaj Portal!
Govt. subsidy + loan support
Big monthly savings for households
Earn by helping others save

# Be the Surya Shakti Champion in your village!
Top Yellow Wave
 

What are you waiting for?

Download BoloBolo App now...

The BoloBolo App is specifically designed for our Sahaj Mitrs (SM), also known as Village Level Entrepreneurs (VLE), who are dispersed across India. These entrepreneurs provide a diverse array of services to Indian citizens, aiming to enhance their quality of life and ensure accessibility.

General Users, offering features like bill payments, loan and job applications, games, and chat options.

Sahaj Mitr App
 
Partner with Sahaj
Join Us

Why partner with Sahaj?

Sahaj operates one of the largest distribution networks in rural India, with 2,61,000 phygital retail outlets. Through its 'Brick and Click' phygital model, Sahaj effectively delivers a diverse range of products and services across these regions.

Become a Sahaj Mitr today to empower rural communities by facilitating easy access to government services. This role offers you the chance to earn attractive commissions while making a meaningful impact.

Top Yellow Wave

Our Videos

Sahaj Mitr Icon

3,07,419+

Sahaj Mitr

Param Mitr Icon

4681+

Param Mitr

Sahaj Mitr Icon

25

States/Union Territories

Bottom Yellow Wave
 

Sahaj Mitr (Retailer)

Sahaj Mitr is a village level entrepreneur who promotes various services of sahaj to the rural population and participates in rural developement. He is mostly located under a Gaon Panchayat

 

Param Mitr (Distributor)

Param Mitr work as motivators for a group of Sahaj Mitr, who are mapped with him/her. He guides them, gives them training and inspires them to achieve their business objectives.

 

Super Param Mitr (Retailer)

Super Param Mitr works as leader for a group of Param Mitr. He creates goals and
strategies for Param Mitr to help achieve their business goals.

Top Wave

We've woven some of the finest names in the technology sector in our scheme of activities...

Partner 1
Partner 2
Partner 3
Partner 4
Partner 5
Partner 6
Partner 7
Partner 8
Partner 9
Partner 10
Partner 11
Partner 12
Partner 13
Partner 14
Partner 15
Partner 16
Partner 17
Partner 18
Partner 19
We are confident this portal will supercharge
your productivity and give you a competitive edge.

— Message from Sahaj