

Now Live: Sahaj Bazaar
Explore a new way to shop on the Sahaj Portal! An exciting platform with products for every budget from multiple sellers — all in one place.
Compare. Choose. Save.
A smarter shopping experience is just a click away!

Introducing: Sahaj–Surya Shakti
Cut electricity bills by 60–80% with solar power solutions — now live on Sahaj Portal!
Govt. subsidy + loan support
Big monthly savings for households
Earn by helping others save
Our Services

E-Governance

Banking Services

Payment Services

Earn More

What are you waiting for?
Download BoloBolo App now...
The BoloBolo App is specifically designed for our Sahaj Mitrs (SM), also known as Village Level Entrepreneurs (VLE), who are dispersed across India. These entrepreneurs provide a diverse array of services to Indian citizens, aiming to enhance their quality of life and ensure accessibility.
General Users, offering features like bill payments, loan and job applications, games, and chat options.


Why partner with Sahaj?
Sahaj operates one of the largest distribution networks in rural India, with 2,61,000 phygital retail outlets. Through its 'Brick and Click' phygital model, Sahaj effectively delivers a diverse range of products and services across these regions.
Become a Sahaj Mitr today to empower rural communities by facilitating easy access to government services. This role offers you the chance to earn attractive commissions while making a meaningful impact.

Our Videos

3,07,419+
Sahaj Mitr

4681+
Param Mitr

25
States/Union Territories

Sahaj Mitr (Retailer)
Sahaj Mitr is a village level entrepreneur who promotes various services of sahaj to the rural population and participates in rural developement. He is mostly located under a Gaon Panchayat
Param Mitr (Distributor)
Param Mitr work as motivators for a group of Sahaj Mitr, who are mapped with him/her. He guides them, gives them training and inspires them to achieve their business objectives.
Super Param Mitr (Retailer)
Super Param Mitr works as leader for a group of Param Mitr. He creates goals and
strategies for Param Mitr to help achieve their business goals.

We've woven some of the finest names in the technology sector in our scheme of activities...



















We are confident this portal will supercharge
your productivity and give you a competitive edge.
— Message from Sahaj